Ground Pounder Coffee
is an adventure loving, friendship seeking company who happens to offer some of the highest quality, amazingly delicious whole bean coffee, offered at competitive prices. We aim to become a nationally recognized brand with people who love coffee, adventure, and friendship. We are dedicated to reducing waste through responsible packaging and continuously seeking out the latest brewing equipment and techniques that produce the best flavors and render little to no waste.
The company logo remains relatively unchanged from its original rendition. The logo was designed around the founder’s favorite things and incorporated his ideals in life. Probably the most significant aspect of the logo is the mountain, a strong and everlasting structure signifying his desire for a solid foundation. The mountain was the only real change from the first drawing: it now incorporates twin peaks representing himself and his wife standing as one. The name “GROUND POUNDER COFFEE” was derived from a couple different meanings; The founder was an Infantryman, who are often referred to as Grunts or Ground Pounders. The idea of putting boots on the ground also encapsulates his love for getting out and exploring the world, Pounding Ground.