Ground Pounder Coffee is an adventure loving, friendship seeking company who happens to offer some of the highest quality, amazingly delicious whole bean coffee, offered at competitive prices. We aim to become a nationally recognized brand with people who love coffee, adventure, and friendship. We are dedicated to reducing waste through responsible packaging and continuously seeking out the latest brewing equipment and techniques that produce the best flavors and render little to no waste.


The company logo remains relatively unchanged from its original rendition. The logo was designed around the founder’s favorite things and incorporated his ideals in life. Probably the most significant aspect of the logo is the mountain, a strong and everlasting structure signifying his desire for a solid foundation. The mountain was the only real change from the first drawing: it now incorporates twin peaks representing himself and his wife standing as one. The name “GROUND POUNDER COFFEE” was derived from a couple different meanings; The founder was an Infantryman, who are often referred to as Grunts or Ground Pounders. The idea of putting boots on the ground also encapsulates his love for getting out and exploring the world, Pounding Ground. The trees, climber, runner, vehicle and sun were not used for the final US Trademark application but also represent his love for adventure.

Both the logo and the name were awarded US Trademarks on the 27th of November 2018 (Reg. 5,619,095 and reg. 5,619,084 respectively)


The crew

Jim - Founder

Jim is 9 year US military Veteran, 19 year Law Enforcement Officer, and entrepreneur who loves coffee! He believes in doing the right thing for others and enjoys the outdoors. His passion for coffee has been lifelong, starting early on in his military service. He was known to take fresh coffee to the field and brew it first thing in the morning no matter where he was, often times resulting in a less that perfect brew but at least he had his morning coffee. After years of less than desirable coffees he decided to create his own coffee company so he could offer some of the best coffees available to others. In May of 2016 he presented the idea to his wife along with a hand drawing of his desired logo and Ground Pounder Coffee LLC was born.

Jenna - Logistics and Distribution Manager

Ryan - Public Relations Manager